Foundation defines a shared framework, giving your whole organisation a shared understanding of your intent.
How it works
Foundation is our approach to grounding a new initiative with a solid understanding of the domain, clear definition of your intent and a compelling narrative about the change you want to pursue.
The core outcome of Foundation is a scoped framework of the concepts and capabilities that underpin your initiative, delivered as a visual map your team can sync around, and structured information ready for your innovation tools. Information is organised across horizons to provide a roadmap perspective.
Foundation can help you:
Foundation is designed to work well with our Signal design research approach. Use Signal to add feedback from real people at any stage of the process.
What you get
Foundation Map — large-format map of the end-to-end framework, available online and as a poster
Data Download - structured export of the information in your map, ready for import to innovation tools (e.g. Jira)
Strategic Narrative — presentation document explaining why it's shaped this way
Optional Signal rounds — user or stakeholder research, embedded at any stage
